Advertising
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Advocacy
Why do Advertisers Still Spend so much on TV Ads Instead of Online Ads?
I hate answering a question with a question but I this question keeps coming up so I thought I’d write…
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Advocacy
Is Advertising Marketing? The Best Marketing Advice to Give a Startup Founder
Given the work that we do (that many of you do), I want to challenge our peers in media to teach…
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Advocacy
The Future of Media for Small Businesses
I had the honor of sharing some thoughts with the Small Business Festival about the Future of Media, with the…
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Advocacy
Print Matters
An Ad is Worth 1,000 Words In our era of interactivity, exuberance for video, and mobile apps, I couldn’t help…
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Education
Spotlight: Apprenticeship Marketing with Brad Voeller of DCI
“What we’re seeing is increasingly white collar jobs are very skill based and they require this hands on sort of…
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