Disney’s Strategy is a Study in Pivots through Market Development

Paul O'BrienEducationLeave a Comment

In 2017, August, Disney CEO Bob Iger announced that the company would be pulling shows from Netflix and similar streaming services; the news, highlighted by Thrillist, shed light on their plans to make their way into that already crowded streaming market with the launch of their own direct-to-consumer service for shows and movies. We now know a lot about Disney+ and that it … Read More