The Rise of Virtual Influencers

John ZozzaroAdvocacy, Innovation1 Comment

Virtual influencers started to get noticed on the North American viral marketing buzz scene in 2017 with the large Instagram following of Lil Miquela from the creative studio, Brud. These virtual characters have their roots in Asia, which go back to the 2000’s. Virtual idols are computer animated celebrity singers. The world’s most popular virtual idol is Hatsuni Miku from … Read More