Last week, the United States surpassed Italy as the country with the most deaths from the coronavirus, now making the US the epicenter of the virus. The country has been in a lockdown for several weeks, and while it appears the outbreak is beginning to reach its peak, many unknowns remain ahead of us. What are people thinking and doing … Read More
The Social Music Tech Revolution
The fast-approaching upheaval to the way we socialize around music If you are like me, then you are already overwhelmed by the frequency with which we’ve heard the phrase “nothing will be the same” in the past few weeks. Outside of the obvious health and medical implications to the world, we are seeing Covid-19’s wake impact almost every industry in … Read More
The Rise of Virtual Influencers
Virtual influencers started to get noticed on the North American viral marketing buzz scene in 2017 with the large Instagram following of Lil Miquela from the creative studio, Brud. These virtual characters have their roots in Asia, which go back to the 2000’s. Virtual idols are computer animated celebrity singers. The world’s most popular virtual idol is Hatsuni Miku from … Read More
Staying Healthy in Conferences
ALERT: Due to the concerns of the spread of the Covid-19 coronavirus, the City of Austin has canceled SXSW by declaring a local disaster. (Official City Press Release & SXSW Statement). Many local events are still on; we are working diligently with partners, sponsors, and the Austin community to continue our support of business and investment. Funded House is proceeding so stay … Read More
Improving Organizations’ Communications
It’s a stale and boring headline but I’ll be honest, I really couldn’t come up with a more buzzfeed-worthy attention grabber, nor SEO targeted phrase, because the root of the thought here is really this simple: Today’s organizations suck at communications. According to a survey of 4,000 employees, almost half were unsure of what was being asked of them. HR magazine Bear with … Read More
Creating Content that Impacts
There are a few technical skills involved in publishing an article online and then driving engagement and enthusiasm with it. Far too often, I hear from business owners, artists, or entrepreneurs, who “tried blogging” or did “some” podcasting and all but gave up because they didn’t get the results they expected. Come on folks, you should know better. As … Read More
The Future of Media for Small Businesses
I had the honor of sharing some thoughts with the Small Business Festival about the Future of Media, with the context being the impact of media innovation on small business owners and entrepreneurs. Of course, that includes everyone from a local realtor to the musician building their business – the topic was sparked by the fact that the pace of … Read More
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