MediaTech Ventures’ Community Spotlight Ep.02 – Lani Rosales

John ZozzaroCommunity Spotlight, Featured2 Comments

Meet Lani “The Overlord” Rosales. A veteran in the world of publishing and marcom, Lani and her team at the American Genius, have arguably done more for the central Texas entrepreneurship community than any other organization. Whether that’s, Austin Digital Jobs: https://rb.gy/2pfsvo Remote Digital Jobs: https://rb.gy/kyjxz5 The American Genius: https://rb.gy/mni2qb BASHH “Big Ass Social Happy Hour”: https://rb.gy/cekiyt All of these … Read More

Mashable Social Media Day 2017

PaulAdvocacy, Engagement, OpportunityLeave a Comment

In 2010, the globally known, multi-platform media and entertainment Mashable helped establish the role and impact of social media in the broader media ecosystem, with the launch of Social Media Day.  A way to recognize and celebrate social media’s impact on global communication, the formal day is annually recognized with city proclamations, local thought leader talks, community engagement, and livestreams through … Read More

Does Facebook Matter to Musicians?

PaulEducation11 Comments

I’ve been asked this question a few too many times too lately, posed in a variety of ways… Our fans (demographic) aren’t on Facebook, why would we bother? Facebook advertising doesn’t work for musicians, does it? We tried using it and are audience just isn’t there, it isn’t worth the time What struck me to write up a thought here … Read More