The Rise of Virtual Influencers

John ZozzaroAdvocacy, Innovation1 Comment

Virtual influencers started to get noticed on the North American viral marketing buzz scene in 2017 with the large Instagram following of Lil Miquela from the creative studio, Brud. These virtual characters have their roots in Asia, which go back to the 2000’s. Virtual idols are computer animated celebrity singers. The world’s most popular virtual idol is Hatsuni Miku from … Read More

The Inaugural MediaTech Collective

John ZozzaroDevelopment, Education, Innovation, Opportunity12 Comments

Earlier this year, Serenity Gibbons, for Entrepreneur, penned a wonderfully straightforward look at why startups should look to Accelerators.  It was the sub-headline that caught my attention most, “thrive with a little help from your friends.” Comprehensive support A full roster of activities Investor access Accelerated knowledge A gateway to future customers Skills development Risk management A bigger-picture, long-term view … Read More

Plans to Acquire Musicians Desk Reference and Define a Path for Creative Economies and Artists

John ZozzaroAdvocacy, Development, Education, Innovation, Venture CapitalLeave a Comment

In the 21st century digital economy, it’s important to notice the affect technology has played, both good and bad, for professionals working in media. While it has helped give birth to thriving verticals such as VR, AR, Video Games, and Podcasting, it has left other media verticals such as News, Film, Music, Radio, and Publishing scrambling to identify long term … Read More

Media Technology + Venture Capital Panel At Funded House

John ZozzaroFeatured, Innovation, Venture Capital

Special Funded House programming during SXSW 2019 has arrived! Funded House does not require a badge, but you must apply here. Meet the panelists: Ted Cohen Known in entertainment & tech as “part connector/part evangelist,” Ted Cohen is Head of Corporate Development for MediaTech Ventures and the Managing Partner of TAG Strategic, a digital entertainment consultancy. As SVP of EMI Music, … Read More

MediaTech Ventures Strengthens Its Team with Music + Tech Mogul Ted Cohen

John ZozzaroAdvocacy, Development, Featured, Innovation

We announced today that we’re honored to have Ted Cohen formally joining our work, as Head of Corporate Development. At MediaTech Ventures, Ted will be tasked with finding unique revenue opportunities, partnering with the world’s leading media brands, driving innovation, and collaborating globally to support the creative class.  He takes up his new position immediately. Paul O’Brien, CEO of MediaTech … Read More

The Triple Upside of Mitigating Innovation Risks

John ZozzaroAdvocacy, Innovation, Opportunity, Venture Capital

Throughout the history of innovation, organizations that have seen long term success with continued growth have traditionally practiced innovation internally, dedicating large amounts of resources to the practice. There are many variations to how organizations label their practices of innovation, usually better known as R&D, intrapreneurship, and hackathons. Identifying just how much organizations invest in innovation varies drastically, Forbes recognizing … Read More